Analysis Of A Double Page Spread - Florence NME

Analysis Of A Double Page Spread – Florence & The Machine NME

The target audience of NME is anyone who wishes to be informed about music in depth and also see high definition pictures of the said band or singer.

The language used in the article is articulate and language only suited for the intelligent reader that likes to be informed in depth and educated with a heap of information for example “ She has spent the last two and a half minutes raucously insisting to the 4 million viewers of the late show with David Letterman that a kiss with a fist is better than none and providing them with an indelible mental image of a porcelain skinned forest nymph assaulting a floor tom”, this type of language will only be found in NME and would never be found in Kerrang or any other music magazine, this language is quite a lot to grasp for the average magazine reader and takes intelligence to comprehend the article at hand.

The colour used is plain, it is plain as this double page spread is based around intelligence and the desire to be informed in-depth about the person or band and also the desire to be swamped with information in attempt to absorb it,  the plain colour shows intelligence as in magazine’s for readers that like pictures the pictures swamp the text and have variance of colour, in this double page spread its all the same colour apart from the massive background image that stands out from everything else.

The style of text used is standard font and is the same throughout the NME magazine, the image of the magazine is intelligent and also highly informative and the audience of this magazine are the readers who like to be informed in-depth about that band or singer or performer and know the bulk of the information present, even with the style of text on the double page NME still makes it remain intelligent and also in-depth in appearance as well as unique content.

The double page spread is laid out with intelligence, style and poise that of which is different to the Kerrang double page spread of that all of it is designed for reader’s whom prefer to look at just images and less text, this double page spread of NME however is one massive image for the background with a heap of text and supporting paragraphs , this reflects the audience as it shows that their target audience are people whom prefer to read rather than look at a barrage of images, they prefer to divulge and consume information rather than information from pictures, they value informing their audience and giving their audience information which they can value as oppose to just a glimpse of what they can learn.

The tone of the magazine when addressing the reader is an informed intelligent fan and also a member of their in crowd, for example “David Letterman just touched my elbow! Florence Welch comes spinning into the green room, a tornado of crimson hair and black chiffon”, this for example is directed towards an intelligent and informed reader base as it is informative and packed full of intelligence in that sentence.

The artist is presented to the audience through the images on this double page spread in just one eye catching and out their image, this image is professional and also attractive to the eye as it catches the attention and also provides the thought to the reader that she is a rather big influence in the music world and the influence of her can be seen in the image alone.

The style of the double page spread matches the front of the magazine, with only one eye catching and professional background image and also an informed and intelligent hoard of information and text for the reader to absorb and become engulfed in.

This double page spread and following articles do not demand any prior knowledge from the reader as they are informative and are a different story entirely for example “David Letterman just touched my elbow! Florence Welch comes spinning into the green room, a tornado of crimson hair and black chiffon”, this is another story entirely and does not require any previous information, much like a newspaper article it informs you entirely on something different and new, this is much the same and shows that previous knowledge of the article or artist is not required.